Let’s Use Our Coax Smarter It’s there and you already paid for it I often hear from subscribers and they ask me about why their network connection is so terrible. When they contact me, they are very frustrated and angry and are confident their cable operator is doing this on purpose. I always stress to them that cable operators really do want them to have a great experience and great service. With that, a reliable network is even more important now than in any time in our history.

Imagine a time when subscribers want your service very badly because they are trapped in their homes, but there is a catch — they don’t want you to enter their homes to install the service or fix problems. Oh wait, we have been there, done that. COVID-19. No one saw the global pandemic coming and no one was prepared for the new world of social distancing, however, it’s here and it’s time to adapt. Self-installation — a different way One approach to supporting subscribers would be to simply